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I am working on a mobile app on the Android platform (and going forward for the iPhone) and am evaluating the Flurry Analytics and Google Analytics platforms for the app. Both platforms have SDKs for the Android and the iPhone and seem very similar in most ways.
Do any of you have experience with both or either and could you highlight some of the noticeable differences between the two?
thanks!
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Use Tag Manager with Google Analytics and Firebase. To get the latest mobile app report features in Google Analytics, use Firebase in your Android and iOS apps. Once enabled in your app, Google Analytics will automatically collect and report on built-in events and user properties.
And to improve how apps make money. Flurry uses that data, for example, to power its advertising platform, which is used by brands to target specific audiences on apps in Flurry's network, and by developers to monetise their apps with more relevant inventory.
Flurry Push enables app developers to send targeted messages to re-engage and retain users across Android and iOS. Mobile developers can leverage the power of push notifications to effectively grow usage and revenue – all for free, all now available in Flurry.
I have used Flurry which was really really easy to setup but kinda scary in all the information that it sends to the Flurry servers. You might want to check out this article about android apps and private data. At the very least you may want to give your users an option to opt out of sending the analytical data.
I actually ended up removing it from my apps, just because I didn't really use any of the data for anything, and it added extra threads running and extra KBs to the apk.
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Here's a list of some more mobile tracking services / products:
Haven't used any of those, currently just digging through demos, API and SDK samples. Comments from people who have used them would be most welcome!
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