Website Analytics - haveamint.com or Google Analytics? [closed]

Question

Is there a comparative analysis available for Mint and Google Analytics which can help me decide which one to implement in my situation?

Answer 1

For every website I work on I only use Google Analytics. My main reasons:

• free -- for unlimited sites and hits
• no ads
• I don't find it hard to use and my clients haven't found it hard either (most figure it out within minutes)
• it has an API, so if you want more, you can add your own stats or even incorporate into the site
• for ecommerce, the extra tracking for ecommerce is great
• there are theories that it might even help your Google ranking (as they gain extra data about your site)
• a lot of people use it, so often the JS is cached
• easy to setup (I don't know about mint, but GA is a few lines of JS)
• connects to adsense so the stats can be tracked together (I don't know if others support this)

... and more.

Answer 2

Mint is simpler, always up to date, and has a lot of plugins aimed at blogs and personal sites. Google Analytics is more complicated and takes a little time to understand, is updated daily, and has more features for larger sites such as marketing, e-commerce and such.

On my own sites I started with Mint, used both of them for a while, but now I'm pretty happy with just Google Analytics.

Answer 3

I've been using Google Analytics in an enterprise environment for a few years now. There are certainly limitations, in particular with merging to other datasets. The API has been invaluable to bridging this gap, and really encouraging stakeholders to ask better questions.

In my opinion, evaluate both and work out the strengths and weaknesses based on your business requirements.