How to change the "category" of an enterprise-level iPhone app in iTunes from "Unknown Genre" to something more meaningful?

Question

I have an enterprise app (thus not available to the general public in the App Store) that I have developed. When I put it into iTunes, it shows the nice icon (thanks to iTunesArtwork), but it displays "Unknown Genre" underneath it. How do I change this "category" (not sure what exactly to call this) to something else (and is there list of "genres" I can pick from?) Hopefully this is something that I set before I build.

Answer 1

You should be able to do this by creating a iTunesMetadata.plist file and putting it inside your IPA file. It goes at the same level as your iTunesArtwork. I don't think Apple documents the fields in this file, so go grab one from from an IPA file from the App Store (they are really ZIP files with an IPA extension) and modify it to suit your needs.

The field you are going to specifically want to change is the Genre field. In my own experiments, I found that you can remove some of the fields if they aren't applicable. You will just have to play with the file until you find something that works for your needs.