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A company that had a successful product but went bust for not innovating? [closed]

At the company that I work we have a successful software product that did well but is now obsolete and unmaintainable. I am trying to explain that you need to innovate and replace this product with new offering in order to survive. I am looking for some good examples of companies that made the mistake that we are close to making - relying on one successful product way over it's normal lifetime, so I could use it as illustration when making an argument.

These products need not be software, emblematic cases that illustrate well this situation but where product was not software are also appreciated.

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Dan Avatar asked May 21 '10 18:05

Dan


3 Answers

Netscape. Complete stack - from Web server and other server side software (THAT was crappy) to the browser that got technically sideballed by Microsoft (and no - the windows integration was AFTER they actually won the war).

I was there at that time (working as IT consultant) - Netscape's web browser went from "NICE" to "BLOATWARE" in the time MS IE went from "damn, what a crap" to "actually better than Netscape".

Then Netscape started to totally rewrite their stuff - which meant YEARS without a new version.

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TomTom Avatar answered Oct 19 '22 03:10

TomTom


VisiCalc for the Apple II was the first spreadsheet program (i.e. 100% market share) and is considered by many the killer app that made owning a computer important for business rather than as a hobby. In that sense, it paved the way for the PC, yet failed to make the transition to that platform well, and was supplated by Lotus 1-2-3 and later Excel.

WordPerfect was for a time the dominant word processing app. It fell prey to a delayed and low-quality move from DOS to Windows.

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Michael Borgwardt Avatar answered Oct 19 '22 03:10

Michael Borgwardt


Sad but True: Borland.

They had a great product (Delphi) and put no innovation in it for about 7 or 8 years. Now they sold it to Embarcadero and they try to rescue what is left.

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Sebastian P.R. Gingter Avatar answered Oct 19 '22 03:10

Sebastian P.R. Gingter