I began a transition from sales/account management to digital marketing back in 2011. A decade later, I'm working in DemandGen for a SaaS startup here in The SF Bay Area.

Between then and now, I've worked on both the agency side and client side in B2B and B2C environments. I've had my hands in most of the marketing ecosystem - Design, Dev, PPC, SEO, content production and beyond.

Where earlier in this career transition, many of my questions and answers were in the dev space, but as my career has progressed, I find myself more professionally tied to questions around data, funnels and execution of various marketing initiatives within modern MarTec stacks.