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Blaubaer

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About

Experienced Data Science Lead with a record of in-production data products

Academic background in dynamic network theory, then at a major national newspaper where I led the development of several data products. These were data products for internal usage such as marketing optimisation (3xCR), as well as customer facing such as a fully personalised content recommender (successfully in production).

I am completely tool/methodology/tech agnostic. I am first and foremost interested in the business problems at hand and getting solutions for these off the ground -- together with the business stakeholders. This last part is important, as data science projects usually fail because of "culture & communication" reasons, not because of technical difficulties.

My data science solutions are often unorthodox and don't follow the general "black-box" approach of statistical inference. For example the content recommender we built was a highly successful mix of concepts from statistics, machine learning, network theory, natural language processing, agent-based modelling and linear algebra.