Analytics Implementation/Tag Management/Front End Developer @ CheapCaribbean.com
I've implemented enhanced ecommerce tagging for Google's Universal Analytics as well as Adobe Analytics/SiteCatalyst and ensure accurate data collection and analysis for marketing ROAS reports. I manage tracking tags for all third party vendors and the creation of custom dimensions and variables through Google Tag Manager. I also write javascript/jquery for all UI changes and A/B testing or temporary features.
In the past I've been in charge of SEM and SEO for a now defunct travel startup managing ~35k in monthly ad spend and handling SEO markup and optimizations.
I've worked in travel for 3+ years doing analytics implementations and marketing. I'm open to being contacted if your company needs an audit of on-site tagging or analytics strategy and can offer solutions for data collection or ROAS reporting.
Certified by Google for Google Analytics and Google Adwords.