Rails and Mailchimp - Welcome email

Question

I need to send out a welcome email whenever a user registers in our website.

I have created a campaign in mailchimp for this.

I have also hooked up the hominid gem.

So, each time, I add users to the group (welcome_email group), I want to resend the campaign for the new user. Should I recreate new trans campaigns for every email?

Can I use the same campaign and just resend to the new users ?

Whats the best way to achieve this?

Answer 1

Mailchimp doesn't allow sending one campaign several times, so if you have send the campaign the only way to resend it again is to copy it. Anyway it's wrong solution for welcome emails.

Mailchimp has native support for welcome email (it is called "final welcome email") and can be customized via forms settings for your list (see http://kb.mailchimp.com/article/how-do-i-customize-each-part-of-the-confirmation-process).

If you subscribe users via API and don't use double opt-in (I'm pretty sure this is the case), welcome email won't be sent by default. But you can force it by setting send_welcome = true flag in subscribe method (see http://apidocs.mailchimp.com/api/rtfm/listsubscribe.func.php).

So, you need to configure pretty welcome email and update your code to use send_welcome flag and you are ready to go, no need for campaigns.