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I am building an app which is utilizing Sendgrid Marketing Email API, with the purpose of sending newsletters. It has a number of links to articles, but also banner ads and other service links. We would obviously like to keep tracking of article links, but exclude other links from affecting the click rate. Is it possible in any way to mark links which we don't wish to add to tracking?
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No, hyperlinks, or links for short, can only be tracked in certain circumstances. Links can point to other web pages, websites, graphics, files, sounds, email addresses, and other locations on the same web page or email. Refer to this article on how to add hyperlinks for more detailed instructions.
A tracking link (sometimes called link tracking) is special kind of link that tracks who clicked, when and from where. Tracking links are essential for measuring the performance of marketing activity. You should always use tracking links when directing traffic on the internet.
Minor thread necromancy to let anyone who gets here via google know that they added an attribute to disable link tracking.
https://sendgrid.com/docs/Classroom/Track/Clicks/click_tracking_html_best_practices.html
Click tracking can be turned off for individual links by including the clicktracking=off attribute inside the anchor of an HTML link before the href. For example,
<a clicktracking=off href="http://example.com">link text</a>would not be tracked.
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