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I want to find out how the user installed the app using what source (attribution).
For Android, it's possible to get the referrer's URL, but I haven't found an obvious way for iOS. There are external services such as AppsFlyer (http://support.appsflyer.com/entries/69796693-Accessing-AppsFlyer-Attribution-Conversion-Data-from-the-SDK-Deferred-Deep-linking-) that let's you do this.
I noticed that starting iOS 8, developers could append the publisher id and the campaign id to the App Store URL for iTunes Connect Analytics (http://www.applift.com/blog/new-era-attribution-analytics.html). Is it possible to get the campaign id and the publisher id inside the app? I couldn't find any API changes or resources on this.
Any help would be appreciated. Thanks.
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Just put a summary, upon reaching the destination page, in the developer console, just type document. referrer , and you'll get the referrer URL as shown below.
An Install Referrer is an Android-specific ad tracking identifier. Like Device IDs and Device Fingerprinting, an install referrer is a unique string that's sent to the Play Store when a user clicks on an ad.
An install referrer, otherwise known as a Google install referrer, is an identifier unique to Android devices which enables marketers to attribute ad activity to media sources for Google Play Store apps (also supported for some other stores, such as the Huawei Store).
The Play Install Referrer API is an AIDL Service Interface primarily used by non-Java programmers. Note: The Play Install Referrer Library provides a wrapper around the Play Install Referrer API and is designed to help Java programmers use the API.
This has to be solved/implemented by Apple. If another company is coming out and saying they can solve this (Branch, etc.), they aren't being completely truthful.
The issue is that iTunes doesn't pass a referrer into the app, so without passing them the iOS IDFA on the click (redirect or out-of-bounds) every tracking method has to rely on Fingerprinting which drops off in attribution accuracy significantly past 24 hours.
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