How to hide the address balloon in the Google Maps embedded iframe?

Question

I need to place a Google Maps embed map in a website. I setup the map on Google Maps website, copied the given <iframe> embed code and put it in my page.

The space for the map it's very limited, so I want to hide the address balloon from it, but leaving the red placeholder. I mean the huge white balloon with the place address in the center of the map.
You can see it here. This is the exact URL used in my <iframe src>.

I've tried to click the Customize and preview embedded map link under the given code, but I see no options to remove the balloon. If I remove in from the map preview, the code is not updated.

Answer 1

I found the solution myself. A special parameter value is needed in the map URL:

&iwloc=near

Result here.

Answer 2

just add
&iwloc=1 in iframe src