After taking a look to Google Tag Manager for iOS, it seems the only way to integrate it is by using CocoaPods.
https://developers.google.com/tag-manager/ios/v5
My company use Carthage, though. Would it be possible to use Carthage instead? Did any of you manage to do it?
Seems like installing it with CocoaPods is the only way to integrate it.
If you want other way, You can create a demo app and install Google Tag Manager in it using CocoaPods and then copy the framework file into your project. It worked for me.
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