3 days ago I updated description within the meta tag of facebook, but change does not reflect when sharing link on facebook. Instead old description still appears. According to Facebook, it scrapes your page every 24 hours to ensure the description (and other share data) are up to date. However, one can manually refresh it by entering the post URL into the Facebook URL Linter
I did manually refresh it as well as now waited for 3 days. When i see debugging output from linter, it shows the correct up-to-date description, but old description still shown when sharing a link.
How to reproduce:
This is our website: https://www.tradeinsports.se/#tis1 (It's in swedish so bear with me please). If you go to above link and click on any of the two available products, and then share on facebook, you can see the difference in description from the one which appears in linter debugging output.
Any help would be appreciated.
Google hasn't seen your new description If you've recently updated your description, Google might not have crawled the page, or updated their index with your content. It can take time for Google to process the changes you made, depending on how frequently your website is crawled.
You can expect your meta title and description to get updated in 7 to 15 days. Google can take less or more as it is impacted by various factors. If you would like your metadata to be updated more regularly by default then you will have to maintain a healthy website with fresh content to be uploaded regularly.
So the short answer is: yes, meta descriptions matter and are still important for SEO, but carefully crafting a 160 character meta tag for every page of your site may not matter as much as we once thought.
Go to this page: https://developers.facebook.com/tools/debug/
Enter the url and click 'debug'.
Click 'fetch new scrape information'.
There's a lot of good data on that page that's helpful for the social media aspects of your site.
If you're implementing a Facebook Share or Facebook Like button, and your og: meta tags are being ignored, it's probably Facebook's overzealous cache.
The quickest way to clear Facebook's cache, and force Facebook to use the info from your og: meta tags, is to Lint the URL.
Enter the URL of the webpage that contains the og: meta tags in the Linter, and Facebook will clear its cache for that page. Your Share or Like button should then start pulling the correct info from your og: meta tags.
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