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I have successfully added interstitial ads to my app and I'm about to submit it for review.
Do I have to use IDFA to pass?
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Yes, it does. From the AdMob page: The Mobile Ads SDK for iOS utilizes Apple's advertising identifier (IDFA).
When you set up a new app in AdMob, your app must be reviewed and approved before it can fully serve ads. This helps us create a clean and safe ads ecosystem for you and your advertisers. It also provides you with a unified, at-a-glance view of all your apps and their approval status with actionable feedback.
AdMob and other advertisement services always collect some sort of personally identifiable information from users in order to function, which means you must disclose this data collection to your users. Best practices calls for disclosing this information to your users via a Privacy Policy.
You don't have to do much on your end after implementing AdMob ads as AdMob is already taking care of it i.e. IDFA is already utilized in AdMob. Just Apple will ask you some questions with checkboxes to answers while submitting the app finally. I don't remember exactly what these questions are, being a few months submitting an app. Found the questions in the below link,Does this app use the Advertising Identifier (IDFA)? - AdMob 6.8.0
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