Deploying Google Analytics With Django

Question

We're about to deploy a new Django website, and we want to use Google Analytics to keep track of traffic on the site. However, we don't want all of the hits on development instances to contribute to the Google Analytics statistics.

There are a few ways we could deal with this:

• have a configuration option in settings.py which the base template uses to decide whether or not to include the appropriate <script> elements,
• maintain a branch which we pull into before deploying to the production server, which we ensure includes the <script> elements,
• do something with Google Analytics to block hits to 127.0.0.1 or localhost, or
• something else.

The first option seems the most sensible, but I'm not sure if it is. For example, would we have to start passing a google_analytics variable into all of our views?

What are your thoughts?

Answer 1

First, create a way to have your development and production servers pull settings from different files, say dev.py and prod.py. There are lots of ways to do this.

Then, create a setting, GOOGLE_ANALYTICS_KEY. In dev.py set it to the empty string. In prod.py, set it to your key, something like "UA-124465-1". Create a context processor to add this setting to all your template contexts, either as GOOGLE_ANALYTICS_KEY, or just go ahead and add your settings module. Then, in your template, use it to conditionally include your analytics code:

{% if settings.GOOGLE_ANALYTICS_KEY %} <script> blah blah {{settings.GOOGLE_ANALYTICS_KEY}} blah blah </script> {% endif %} 

Answer 2

A little late to the party, but there's a reusable Django app called django-google-analytics. The easiest way to use it is:

1. Add the google_analytics application to your INSTALLED_APPS section of your settings.py.
2. In your base template, usually a base.html, insert this tag at the very top: {% load analytics %}
3. In the same template, insert the following code right before the closing body tag: {% analytics "UA-xxxxxx-x" %} the UA-xxxxxx-x is a unique Google Analytics code for your domain.